To add a product in WooCommerce, go to Products, Add New, enter the title and description, set the price in Product data (simple product), add the SKU and stock in Inventory, weight and size in Shipping, a short description, product categories and tags, the main product image and a gallery, then publish. For sizes or colours, choose Variable product, create attributes, generate variations and give each a price and stock.
- Simple products have one price; variable products have options.
- Use attributes for size and colour, then variations.
- Fill SKU and stock so inventory works.
- Write unique descriptions; do not copy suppliers.
- Use bulk CSV import for large catalogues.
Which product type should you choose?
| Type | Use for |
|---|---|
| Simple | One version, one price |
| Variable | Sizes, colours, materials |
| Grouped | A set of related simple products |
| External/Affiliate | Products sold elsewhere |
| Virtual / Downloadable | Services, digital files |
How do you create a variable product?
- Product data: Variable product.
- Attributes: add Size with values S | M | L, tick Used for variations.
- Variations: Generate variations.
- For each, set price, stock and an image if colours differ.
- Set a default variation and publish.
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What makes a product page sell?
Picture two listings for the same handmade bag. One has one blurry photo and “good bag, nice quality”. The other has six photos, dimensions, material, how many items fit, delivery time and three reviews. The second one sells. Product data is marketing. For store-wide SEO, read WooCommerce SEO.
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Frequently asked questions
How do I add a product in WooCommerce?
Go to Products, Add New, enter title, description, price, inventory, shipping details, categories and images, then publish.
How do I add sizes and colours in WooCommerce?
Use a Variable product, create attributes, generate variations and set price and stock for each.
Can I import products in bulk?
Yes, with the built-in CSV importer under Products, Import.
What is a SKU?
A unique stock code for each product or variation, used for inventory.
Sources
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