Do a SWOT analysis that leads to action: what each box means, 6 steps, the TOWS pairing method, a worked example for a small shop and a template to copy.
Get more local customers with a complete Google Business Profile, a review habit, one-tap contact, referrals, local partners, community groups and small local ads.
Price your product or service with confidence: calculate true cost per sale, choose a pricing method, understand markup vs margin, build tiers and raise prices safely.
Keep customers coming back with 10 practical retention strategies for small businesses, how to measure repeat purchases and a simple 30-day retention plan.
Write a one-page business plan in an hour: 7 sections with questions, a worked example for a small food business, numbers to include and mistakes to avoid.
Calculate profit margin and your break-even point with simple formulas and a worked example, plus three levers to improve margin and avoid common mistakes.
Start an online business in Bangladesh: choose a product, test demand on Facebook, set up bKash or Nagad and couriers, register for DBID and build trust.
Create a customer persona from real customers: what to include, a step-by-step method, interview questions, a worked example and the mistakes that make personas useless.
Set up and optimise your free Google Business Profile: how local ranking works, categories, photos, reviews, posts, consistency and mistakes that hold you back.
Get more genuine Google reviews: when and how to ask, review links and QR codes, message templates, Google’s rules on incentives and how to reply to every review.
