Website accessibility means people with disabilities, older users and anyone on a small screen can use your site. For a small business, the most important fixes are readable text and strong colour contrast, alt text on meaningful images, clear headings, keyboard-friendly menus and forms, labelled form fields, captions on videos and links that describe where they go. WCAG, published by the W3C, is the international standard; level AA is the usual target.
- Accessible sites reach more customers and are easier for everyone to use.
- Many fixes are content habits, not code.
- Overlay widgets do not make a site compliant on their own.
- Accessibility overlaps with SEO: headings, alt text, clear structure.
- Test with a keyboard and a free checker.
What are the top 10 accessibility fixes?
| Fix | Why |
|---|---|
| 1. Text contrast | Readable for low vision and in sunlight |
| 2. 16px or larger body text | Readable on phones without zooming |
| 3. Alt text on meaningful images | Screen readers describe them |
| 4. Logical headings (one H1, then H2, H3) | Navigation for screen reader users and search engines |
| 5. Labelled form fields | Users know what to type |
| 6. Keyboard navigation and visible focus | Usable without a mouse |
| 7. Descriptive link text | “See pricing” not “click here” |
| 8. Captions and transcripts | For deaf users and silent viewing |
| 9. No autoplay with sound | Avoids disorientation |
| 10. Large tap targets | Easier on phones |
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Do accessibility widgets solve the problem?
Toolbar widgets that change font size or contrast can help some visitors, but they cannot fix missing labels, poor headings or inaccessible forms in the underlying page. Treat them as a convenience, not a substitute for accessible design.
How do you test your site?
Picture trying to book an appointment using only the Tab key. If you cannot reach the booking button, or the date picker traps you, many users cannot either. Try it, then run a free checker such as WAVE or Lighthouse’s accessibility audit, and fix the errors it reports. Also see how to write alt text.
Get an accessibility review
I review WordPress and Elementor sites against WCAG basics and fix contrast, headings, forms, menus and alt text without changing your brand. Ask for a review.
Frequently asked questions
What is website accessibility?
Designing a site so people with disabilities, older users and anyone on any device can perceive, navigate and use it.
What is WCAG?
The Web Content Accessibility Guidelines from the W3C, the international standard for web accessibility. Level AA is the common target.
Do accessibility plugins make my site compliant?
Not on their own. They can help some users but cannot fix underlying issues like missing labels or poor structure.
Does accessibility help SEO?
Yes. Clear headings, alt text and descriptive links help both users and search engines.
Sources
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